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IAAPA Expo Europe 2026 has officially drawn to a close following a historic week at Excel London, setting new benchmarks for the attractions sector and highlighting the remarkable momentum driving the industry forward.
The final day of IAAPA Expo Europe 2026 at Excel London brought an inspiring conclusion to a phenomenal week of industry collaboration, groundbreaking product reveals, and deep-dive educational sessions. Day three blended a powerful celebration of themed entertainment legacy with a forward-looking view at the cutting-edge technology defining the future of guest experiences.
The energy at Excel London remains high as IAAPA Expo Europe moves into its second day. Day two delivered major brand evolutions, exciting intellectual property partnerships, global aquatic innovations, and a deep dive into the growth and investment shaping the UK and Irish attractions market.
The show floor doors are open, and the attractions community has descended in force for the first day of IAAPA Expo Europe. Day one set an energetic tone for the week, packed with high-octane spectacles, vital industry forecasts, and major product announcements that are set to shape parks across Europe in the coming years.
